This was the question that Disegno sent out to a group of 12 design studios at the end of the year, with an open brief to design a poster setting out a vision for 2017. The designers were given rein to speculate, snipe, critique, amuse or predict. Disegno will publish the results of what they came up on Disegno Daily throughout the Christmas and New Year period.
The results are wildly divergent, all presenting a different vision for what the world has in store for the coming year. Some are optimistic, others mournful. All, however, evince their creators’ ability to surmise complex information and ideas in immediately graspable and relatable graphics and imagery.
Disegno’s first projection for 2017 comes from the London-based design studio De Allegri and Fogale, a collaboration between Laetitia De Allegri and Matteo Fogale. The studio built on its success in 2015 – in which it provided one of the V&A’s installations for the London Design Festival – with fresh work in 2016 for Cos, Airbnb and Bloomberg
De Allegri and Fogale produced two posters, both of which examine our treatment of the environment: a pertinent message in a time of climate change in which arctic temperatures have risen to 20°C above their normal levels. “Our message is to look for a better environment,” say the designers. “It is a precious thing that it feels like we are losing. Nature is magical, beautiful and fundamental, so we should give it the credit it deserves and cherish it. It’s an expression of movement and constant change.”